Why We Started Moov

Jogging 20 minutes is not the same as sprinting 20 minutes, or pedaling on a bike for that matter. Levels of intensity, quality of movements and form result in an entirely different workout, regardless of time invested. 

That’s why we created the first wearable A.I. fitness coach in 2014 and developed the most advanced fitness wearables - Moov Now™ & Moov Classic™ - to help people stay in shape.

In 2016, we take the intense and interactive workouts to a new level by introducing Moov HR™ into Moov™ coaching system. Moov HR™ is the world’s first and only fitness wearable designed to provide the most accurate heart-rate possible and coach you based on your intensity.